Orchestrating
synergies, Amplifying
value creation
About Us
Investing in growth,
Building the future
Foundation
Scene Holding was established in 2019, marking the culmination of the Founder’s entrepreneurial journey and investment acumen. The company has evolved into a transformative technology investment platform specializing in disruptive fintech, AI ventures, defense tech, and breakthrough technology ventures, anchored by strategic real estate investments. Our real estate approach focuses on developing high-quality, income-generating assets and supporting transformative projects that enhance long-term value and urban growth. Culture is also a sector we invest in, with Cultural Asset Group serving as our anchor company in this space — a sector close to our heart
Mission
Our mission is rooted in creating outlier value by orchestrating synergies and identifying transformative opportunities. We partner directly with founders and management teams to accelerate growth through operational support, strategic connections, and capital deployment, fostering innovation aligned with Vision 2030.
Philosophy
Leading with synergy, innovation, and venture expertise to drive transformative growth.
Synergy Orchestration
Leveraging interconnected opportunities across diverse sectors to amplify impact.
Innovative Strategies
Implementing cutting-edge approaches to investment that anticipate and shape market trends.
Venture-Building Expertise
Utilizing our foundational knowledge and experience in creating and scaling ventures to identify and cultivate high-potential investments.
What we invest in?
Scene Holding invests across three core verticals: Technology Ventures (disruptive fintech, AI solutions, defense tech, and breakthrough technology ventures), Strategic Real Estate (real estate operating companies and income-generating assets), and Culture (with Cultural Asset Group as our anchor company, reflecting our foundational connection to the cultural sector).
Technology
Real Estate
Culture
Portfolio
AlAll
1- Technology
2- Real Estate
3- Culture
Leadership
Riyadh AlZamil
Vice chairman
Founder & Chairman of Raz Group, serial entrepreneur investing in over 250 diverse ventures across the GCC.
Mohammed Attar
Board Member
Co-Founder & Chief Executive Officer of Attar United Company, & Founder & Chairman of Red Diamond.
Anas Serafi
Board Member
Founder of Abnia Consulting Engineers and founding committee member of Al Bilad Bank.
Faris Alamoudi
Partner and CIO
Partner and Chief Investment Officer
Investment banking specialist with expertise in European family asset management.
