About Us
Foundation
Scene Holding was established in 2019, marking the culmination of Founder’s entrepreneurial journey and
investment acumen. The company's vision is to emerge as an institutional-grade, transformative
investment management firm that excels in leveraging synergies across its portfolio while driving value
creation through strategic partnerships, venture building, and co-investments.
Our mission
Our mission is rooted in creating outlier value by orchestrating synergies and identifying transformative
opportunities. Drawing from our deep venture-building expertise and serial entrepreneurship, we are
dedicated to pioneering growth paths not just for our portfolio but for society at large. Embracing the spirit
of Vision 2030, we leverage our hands-on experience to nurture economic resilience and foster a culture of
innovation and prosperity.
Chairman’s Forward
Our approach, which we describe as a 'outlier value creation', is a reflection of our belief in the transformative power of collaboration and the synergies it creates. By working alongside entrepreneurs, organizations, and forward thinking leaders across various sectors, we're not merely investing—we’re jointly crafting a future that promises vibrancy, resilience, and plentiful opportunities for everyone.
I am grateful for your trust and partnership as we move forward on this exciting path towards a flourishing future.
Warm regards,
Sultan H Ghaznawi
Chairman & Managing Director.
Board of Directors
Sultan Ghaznawi
Chairman & MD
Serial Entrepreneur, Venture Builder, and board member at multiple entities
Riyadh AlZamil
Vice chairman
Founder & Chairman Raz Group
serial entrepreneur who currently invests in over 250 diverse ventures across the GCC
Mohammed Attar
Board Member
Attar United Company Co-Founder & Chief Executive Officer of Attar United Company, & Founder & chairman of Red diamond.
Anas Serafi
Board Member
Founder of Abnia Consulting Engineers
Founding committee member of Al Bilad Bank
Investment Strategy
Scene is a platform for strategic private wealth that invests in a diversified portfolio of assets. Our investments are proactively nurtured and enabled by our experienced team to support our partners in accelerating growth and hacking new frontiers. Our portfolio is strategically aligned with Saudi vision 2030, and our role in the ecosystem has position us as a credible partner for both the private and public sector which has consistently unlocked unique opportunities and deal flow.
Agile & Adaptable Platform
Scene is more than an investor – we're built for swift action. Our adaptable infrastructure isn't just about managing assets; it's about being ready to dive into new ventures, scale rapidly, and adapt to the diverse needs of our partners.
Partners in Prosperity
Our connections with top family offices are more than just financial alliances. We believe in collaboration, ensuring that every investment is a partnership where both parties grow and prosper. Our access to capital isn't just a resource; it's a testament to the trust we've built.
Empowered by Connectivity
At Scene, every addition to our portfolio sparks a ripple effect. We understand the interplay of networks, and we're excited about the synergies created with each partnership. It's not just about numbers; it's about creating a dynamic ecosystem where everyone thrives
Grounded Visionaries
We're not just on the lookout for the next big thing; we're willing to roll up our sleeves and be a part of it. Our macro insights give us a bird's eye view, but our passion lies in pinpointing those niche opportunities and working hand-in-hand with our partners to make them flourish. With Scene, partners and ventures aren't just investments; they're relationships we're committed to nurturing and growing. We're in the arena, ready to face challenges head-on and celebrate every success together.
Investment Approach
Our prices are clear and straight forward
What we invest in?
Private Equity
Venture Capital & Venture Building
Real Estate
Development & Investment